• Sr. Communications Specialist, PMA

    Location US-MD-Baltimore
    Posted Date 3 weeks ago(3/4/2019 4:44 PM)
    Job ID
    2019-3547
  • Overview

    Sr. Communications Specialist needed to provide vision and leadership for the Performance Monitoring for Action (PMA) program communication strategy and to work in close coordination with PMA 2.0 staff to ensure that PMA communications encourage and promote increased use of data and market PMA to potential donors.  This includes developing a global communications plan, working with in-country implementing partners to ensure that they develop and operationalize their own national level plans and ensuring that PMA program results are interpreted, disseminated, and communicated appropriately.  Sr. Specialist will also organize and support communication strategies and messages for dissemination mechanisms including the PMA website, social media channels, webinars, and regional/international conferences and identify additional dissemination channels through which to promote PMA’s work and reach new audiences.  In collaboration with Sr. Data Visualization Specialist, Sr. Specialist will develop content for communications materials for PMA (i.e. infographics, presentations, fact sheets, etc.).  Lastly, Sr. Specialist will also be responsible for providing leadership, guidance, and overall direction to the program’s learning and knowledge management efforts. This includes identifying and facilitating strategic learning opportunities to share knowledge within and across countries and among the program’s many collaborators and stakeholders and developing innovative mechanisms and tools to ensure that PMA results and achievements are shared.

     

    Responsibilities

    • Develop and implement annual communications strategy (with an integrated data translation plan) to increase visibility of PMA, the use of its data and engagement in important initiatives
    • Oversee content of all printed and electronic communications shared with external and internal audiences, including publications, data materials, newsletters, brochure texts, social media, articles, special communications
    • Manage and post content to PMA website and social media channels
    • Identify learning opportunities on social media to reach existing and new audiences
    • Gather and research web analytics to develop and analyze reports regarding effectiveness of web sites and web-based/electronic-based communications
    • Identify needs and implement changes to increase effectiveness to meet and exceed goals
    • Provide communication guidance and capacity-building to PMA staff and implementing partners in developing communications strategies and data translation plans, and communicating data messages
    • Provide input into selection and oversight of communications vendors (e.g., printing, website developmentand management and marketing) as needed
    • Liaise with Jhpiego Global External Communication Office (GECO) for additional support (editing, graphics, website development, etc.) as needed
    • Manage and facilitate external stakeholder engagements (as needed from a data use and communications function) in close coordination with Sr. Data Visualization Specialist  and technical unit
    • Provide input into marketing plan and implementation
    • Develop marketing specific materials to pitch PMA to potential donors
    • Keep abreast of best practices in data use

     

    Required Qualifications

    • BA in related field with 5+ years Communications experience 
    • Experience establishing communication plans, messages and approaches
    • Exceptional ability to communicate through written materials
    • Demonstrated ability to translate technical concepts and data into broadly accessible stories
    • Demonstrated marketing and knowledge management skills
    • Ability to build relationships across organization
    • Proficient French language skills preferred
    • Work well with diverse constituencies
    • Ability to work independently, as well as in a team, in a deadline-oriented setting
    • Excellent verbal communication and organizational skills
    • Highly detail oriented
    • Ability to set priorities for themselves and others effectively, as well as work on multiple projects simultaneously
    • First-hand experience with web content management systems – preferably Wordpress
    • Familiar with strategic social media engagememnt
    • Knowledge of interactive web features including survey, video, audio, and animation components
    • Experience with Office 365 and understanding of cloud-based applications
    • Strong interpersonal skills, with a high degree of professionalism and the ability to exercise good judgment, diplomacy, and discretion with diverse populations and situations

     

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